Next level coaching
Stratus Coach – using entrepreneurial experience to help leaders reach their highest potential.
"I deliver high-impact coaching for leaders who want to lead with vision, integrity, and lasting impact."
- Jeremy Williams
Through Stratus Coach, I bring years of experience helping individuals and organisations realise their goals. I founded and scaled a marketing services business across Europe, North America, and Asia-Pacific, led a management buy-out, paid down debt, and steered ScopeMedical Ltd from loss-making to rapid growth and an £11m exit deal.
Years Experience
Exit Value
Clients Coached
Who I Am
“I grew up on a housing estate, didn’t do well at school, and my first job – after being expelled – was as a factory cleaner. Determined to rewrite my story, I returned to education, earned a BA (Hons) in Economics, and started again from the bottom. Over time, I built a multi-million-pound company and sold it to a global communications group.”
“Along the way, two transformative coaching experiences changed my life. The first empowered me to ask what I call The Big Question – one I’d never have dreamt of asking – and its answer changed my life. The second kept me grounded as my business took flight and my work–life balance strained. I share these stories candidly, so you know exactly where I’m coming from.”
Who I Work With
I partner with leaders at the sharp end of decision-making:
- Founders and entrepreneurs scaling fast and thinking bigger
- C-suite executives balancing growth with clarity of vision
- Top performers, from business executives to those working in elite sport
Whether you’re planning your next move, preparing for a board role, managing turnaround, or navigating growth and exit – I create space for clear thinking, sharper decisions, and meaningful change.
Coaching That’s Strategic and Human

One-to-One Performance Coaching
As a performance coach, I offer bespoke, one-to-one programmes that develop great leaders. My broad experience as a manager, entrepreneur, and non-exec helps me understand the complex challenges you face.

Performance Focus
I use creative, strengths-based approaches designed to deliver demonstrable results. Rapid feedback between sessions – via video, phone or text – ensures you keep momentum.

Transformative Coaching
I’m passionate about unlocking your potential to build on your leadership style and maximise performance. Expect deep, candid conversations that surface new insights and drive lasting change.

Strategic Sounding Board
With boardroom experience across Europe, I bring commercial insight and the ability to zoom out on complex issues.

Career & Transition Support
From business exits to board appointments, I coach leaders through pivotal career moments- helping you clarify what’s next and move forward with confidence.
Why Stratus Coach?
Qualifications
- Coaching clients in business include owners, C-suite, and senior executives across varied sectors. Passionate about fast-paced organisations with an appetite for change
- Executive coach for The Premier League, working across all levels of professional football
- Senior Coach Practitioner, accredited by the European Mentoring and Coaching Council (EMCC)
- Non-Exec Chair – international creative agency (UK & UAE)
- Non-Exec Chair – international market research company (France, UK, Italy & Germany)
- Non-Exec Director – medical technology company
- Entrepreneur-In-Residence – Kingston University
- Faculty Speaker & Workshop Leader – The Financial Times Board Director Programme
- BA (Hons) Economics
- The Financial Times Non-Executive Director Diploma
Experience
- Lived entrepreneurial experience – Built and scaled a global marketing services business, led an MBO, paid down debt, and achieved an £11m exit deal.
- Real-world credibility – I’ve been there: running before I could walk, hanging on by my fingertips, managing turnaround, rapid growth, and eventual trade sale.
- Performance-focused style – Bespoke, one-to-one programmes that blend relational depth with a sharp focus on outcomes.
Creative toolkit – Transformative methods inspired by my own coaching experiences, designed to unlock lasting impact. - Elite-level mentoring – Business Mentor with the Premier League; Faculty Speaker and Workshop Leader at The Financial Times Board Director Programme.